FiFi International Nail Spa

The Challenge: Provide Search Engine Marketing services for a NYC based nail and beauty spa. The goal of the client was to become a leader for keywords related to “Minx Nails”, “Acrylic Nails”, and “Gel Nails”.

The Process

Keyword Research – Finding the right keywords that provide the best conversion rates was an important part of this SEO project. We had to find keywords that we could rank for, as well as see a large ROI from the keywords.

On-site Optimization – Refining the content and updating the META data of fifi international was the crux of onsite optimization for the nail spa website. The old website had content that was irrelevant and website titles that were designed poorly for search engine accessibility.

The Results: